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How well do you know your users?

For most websites, the answer is probably "not well enough." Learn the proven methods for conducting usability research, including how to apply your findings towards measurable improvements.

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What is usability?

Here are a few starting points.
  • User-Centered Design

    User-Centered Design improves the customer experience associated with a website or application.

  • Accessibility

    Designing for diversity not only increases the number of people able to access your software or website but also increases their level of involvement with it.

  • Usability Testing

    In order to conduct a usability test, you must first identify the target audience, which will consist of one or more user groups.

  • Information Architecture

    Information architecture focuses on designing effective navigation, organization, labeling, and search systems.

From the Glossary

  • conversion

    on a website or web application, a conversion is any action taken by a u…

  • tree diagram

    a visual way of representing hierarchies, commonly used, for instan…

  • Meyer’s Law

    T = A + B * SQRT(D/W)
    T = time to move to a target
    D = distance to target
    W = wi…

  • eye contact

    in conversations, people are aware of when people are looking into th…

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