Glossary

Popular Glossary Terms

• payoff page

  (web) the target page that a user arrives at after clicking on a banner…

• access key

  A key on the keyboard used as a shortcut to issue menu commands (underl…

• spot graphic

  an image used as an illustration or decoration on a page or on the scree…

• token-passing floor control

  (also baton-passing or chalk-passing) a means of floor control that…

• question-asking protocol

  in contrast to the think aloud protocol, in which users are asked to sp…

• clown-invariant research design

  an empirical study designed to be sufficiently robust, both in the ef…

• game mechanics

  the rules of interaction in a game, the specific controls and immedia…

• user needs analysis

  uncovering the goals a user has and the capabilities needed from a tec…